Why You Might Be Struggling To Make Money Online

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Learning how to make money online is one of the easiest ways to start developing passive income streams. You put in the work up front and reap the benefits down the road.

One of the most common ways of generating income online is with affiliate marketing. Even though it’s the most popular, many people new to affiliate marketing struggle to earn their first dollar. I would know, it took me years of learning and trying things out before I started consistently earning money online.

Reason 1: User Experience

In my opinion, the number one reason people fail to make affiliate marketing work is because they don’t treat their readers/viewers as actual customers and spend zero time investing in the experience. They believe targeting a few keywords and tossing up a few links to some random products is all it takes to earn money. This couldn’t be further from the truth.

One of the most important lessons I’ve learned building SaaS products is that the number one priority should always be user experience, doesn’t matter if it’s a software, website or even YouTube channel. Create a great experience, provide value for your users, be honest and build trust. Only once you’ve accomplished that, can you even start to worry about generating revenue.

I’ll be honest, I struggled with this a lot with my first few projects. I focused so hard on finding easy keywords to target and just getting traffic to my web properties and I completely ignored actually trying to help. Only once I switched my focus to helping people with what they were looking for did I see a noticeable increase in my income.

Reason 2: Specialize

When I first started trying to make money online I would read about what worked for other people and try to implement that. The problem with that logic is that there are hundreds of different ways to make money online. Like, seriously, it’s ridiculous. But just because someone else makes money from one method doesn’t mean it’ll work for everyone.

Don’t build a niche websites, switch to running T Spring campaigns in a month and then try to flip websites the month after that just because you’ve read about other people making money with it.

I think the fear with specialization is the fear that your spending time on something that will never ever make money no matter how much effort you put in. While that may be true in some instances, it’s still more important to be an expert at one rather than a master of none. If you don’t invest enough time in a single method, you’ll never be able to learn the finer nuances that are the differences between struggling to make money and getting a commission check every single month.

Reason 3: Find The Right Platform

The meaning for this one is two fold. First off, you need to find the right platform for your followers. One of the most important mantras in building online businesses is “go to where your customers are” and it couldn’t be more true! Unfortunately, I feel like a lot of people I talk to that are new to making money online fail to take this saying into consideration.

In essence, what this mantra is implying is that not every platform is designed for optimal consumption for every single topic. Find the one where your potential customers/leads are using the most. For example, video game content is awesome for video platforms but it’d be kind of boring to listen to a podcast of someone playing.

The second way to view this is that you need to find the right platform for YOU! Like we discussed earlier, just because a business model worked for one person doesn’t mean it’ll work for everyone. Promoting affiliate products properly requires finding the platform that is well suited for your style of communication. Some people are great writers, but would be terrible at recording video or audio content. Finding the platform suited for your skills will allow you to communicate for effectively and (again) create the best user experience for your potential customers.

In my case, my platform of choice at the moment happens to be YouTube. A lot of the web properties I own are related to the internet or tech and it’s far easier for me to show people via a video than write out a huge article listing all the steps. I didn’t always realize this though. I actually started by writing everything out. However, once  I started creating videos and uploading them to YouTube I literally doubled my online income within a few months. If you’ve been struggling to gian traction with one platform, try switching it up and testing out something else.

If you want to learn more about how I make money with YouTube, check out my course Tube1k. I’ll show you the exact process I use and how you can copy my success.  

Cheers, Sam

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